**You Can Now Shop at Walmart Using ChatGPT**
*By Mudit Dube | Oct 15, 2025, 11:39 AM*
**What’s the Story?**
Walmart, the largest retailer in the US, has announced a strategic partnership with OpenAI. This collaboration enables shoppers to use OpenAI’s chatbot app, ChatGPT, to make purchases directly. According to Walmart CEO Doug McMillon, this partnership marks a significant step toward transforming the e-commerce shopping experience—moving beyond traditional search bars and lengthy lists of product responses.
**Feature Expansion: Shop Groceries and Essentials Through ChatGPT**
Thanks to the Walmart and OpenAI partnership, consumers can now shop for groceries, household essentials, and more using ChatGPT. Additionally, Sam’s Club members can plan meals, restock necessities, and discover new items—all through conversations with the AI assistant.
To utilize this feature, customers need to link their Walmart accounts with ChatGPT. Once linked, shoppers can simply press a “buy” button within the app to complete their purchases seamlessly.
**Partnership Benefits: OpenAI CEO Welcomes Walmart Collaboration**
Sam Altman, co-founder and CEO of OpenAI, expressed excitement about the partnership with Walmart. He emphasized that they are thrilled to work together to simplify everyday purchases for consumers. This collaboration also has the potential to introduce ChatGPT to a broader audience, including shoppers who might not be familiar with AI shopping assistants.
**AI Competition: Walmart Catches Up to Amazon’s AI Shopping Tools**
This partnership is part of Walmart’s broader initiative to integrate artificial intelligence into its operations. The move comes as a strategic response to Amazon, which launched its AI-powered shopping assistant, Rufus, in February 2024.
Walmart introduced its own AI shopping chatbot, Sparky, in June 2025, several months after Amazon’s launch. The new ChatGPT integration aims to enhance Walmart’s AI capabilities and offer customers a more intuitive shopping experience.
**Privacy Concerns: AI Reliability and Consumer Data Risks**
Despite the enthusiastic adoption of AI in retail, concerns remain about the technology’s reliability. AI assistants can sometimes suggest irrelevant or inappropriate products, which can affect user experience.
Moreover, online privacy advocates have raised warnings about the increased data collection risks. Using AI shopping assistants may enable retailers to gather even more information about consumers than traditional methods, heightening privacy concerns.
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Walmart’s collaboration with OpenAI represents a major evolution in online shopping. As AI technology continues to grow, shoppers can expect more personalized and conversational retail experiences—albeit with ongoing discussions around privacy and data security.
https://www.newsbytesapp.com/news/science/walmart-partners-with-openai-to-enable-shopping-via-chatgpt/story