Snoop Dogg returns to NBC’s Olympic coverage team this winter at the Milan-Cortina Games
Snoop Dogg is headed back to the Olympics. NBCUniversal announced Sunday night that the global megastar, who was a roving correspondent for its coverage of the Paris Games in 2024, will be part of the coverage for the Milan-Cortina Games coming in February.
In a 15-second video released Sunday night by NBC, Snoop, dressed in full Team USA red, white, and blue regalia, stood as snow swirled around him and the Olympic anthem played, asking, “Guess who’s back?” Much like he did in Paris, Snoop will speak with NBC host Mike Tirico at times to share his perspective on what’s happening in Italy.
He’s expected to attend numerous events during the Winter Olympics and cheer alongside the athletes, their friends, and families, NBC said.
“I am excited to be back with my main man Mike Tirico for the 2026 Winter Olympics in Milan-Cortina,” Snoop said in a release provided by NBC. “The D-O-double-G will be on the scene, and I am looking forward to celebrating with the athletes and their families. The Olympics is the biggest stage in the world and, as everyone knows, I’m all about sports, bringing people together, and unifying while bringing the fun.”
The Olympics begin February 6 and run through February 22. With the 2028 Olympics coming to Los Angeles, it’s reasonable to think that Snoop—a native of Southern California—will also be part of the coverage there.
In Paris, Snoop amplified the joy of the Summer Olympics: training with the athletes, watching nervously alongside their families, and cheering on their performances, said Molly Solomon, NBC Olympics executive producer. “He connected with viewers in a way we’ve never seen before, and now he’s primed to return as Team USA’s most effusive supporter.”
Snoop, who has nearly 89 million followers on Instagram and enormous appeal across many platforms, won two Sports Emmys as part of NBCUniversal’s Paris Olympics coverage in 2024.
The rapper’s sports background is diverse: he’s been part of Super Bowl halftime shows, is part-owner of the Welsh soccer club Swansea, has hosted the NFL Honors show, and was even spotted among the celebrities watching Southern California women’s basketball star JuJu Watkins play this past season.
— AP Winter Olympics
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